Probably not. We focus on quality and getting top results. SEO Perth Experts often takes on new clients that have been paying large agencies lots of money for SEO with very little success. We often start showing better results for the client within weeks of starting work where the client has been waiting years to see! Call us today for a free consultation and website audit. We can do this over the phone or in a sit-down meeting.
Achieving page 1 positioning takes a lot of work, involving both on-page optimisation
and off-page optimisation
. Effective SEO needs time, patience, and the skills, knowledge, and experience to plan, research, implement, and monitor all the elements that make up a successful SEO campaign.
Any SEO campaign that will produce results should contain certain key elements. These all fit together like a jigsaw, and just like a jigsaw, the picture is incomplete if any one piece is missing. In other words, if you employ an SEO agency, they should include all of these in your SEO plan.
Optimising Website Elements: This is usually termed On-page SEO, which involves various website tasks. These can be quite technical and, if done incorrectly, can severely damage your website’s chances of ranking and its basic functionality.
Competitor Analysis: You need to imagine SEO as a competition for search engine rankings, and as with most competitive scenarios, the more you know about your opposition, the better. This highlights their weak points, which you can exploit, and uncovers what they are doing well so that your SEO campaign can model them for the same positive results.
Keyword Research: Keywords are an aspect of SEO that much is written about, and there is also the most confusion. We explain it best by getting clients to imagine every keyword and phrase as an individual competition.
The job of SEO is to try to ‘win’ the game of getting a website ranked as highly as possible for each relevant keyword that applies to an individual business. Some games or keywords will be harder to win than others, and some will be relatively easy.
Proper keyword research will identify each keyword’s difficulty and enable you to rank relatively quickly for the easier ones. Knowing the harder ones will pinpoint how much effort and work is required to rank for those.
Keyword research will also form part of the competitor analysis, thereby identifying the keywords they rank for. This lets your campaign know what it needs to beat them and thus rank higher for each keyword.
Content Optimisation: Content will be required for any SEO campaign to be successful. The amount will depend on your competition level and keyword difficulty, but what will never change is that the content needs to be high quality. Most SEO agencies should create this content for you and then optimise it accordingly for the best traction.
Measurement and Reporting: As with any plan, the implemented actions must be measured to assess how well they work. Thereafter, certain amendments or tweaks to some aspects of the SEO campaign may be needed to improve the overall results. All of this should be reported to you regularly. Read more about analytics and reporting.