The Blog


How Does SEO Work?

Welcome to the fascinating world of SEO, or Search Engine Optimization, where science meets creativity and where your website can become an invaluable asset for your business.

At SEO Perth Experts, we’ve been leading the charge in making businesses visible and highly profitable, and today, we’re going to peel back the curtain to give you an insider’s look into the SEO process.

Understanding the Basics

SEO is not magic; it’s a calculated process. As Neil Patel rightly said, “SEO is about being where your customers are, and directing them towards solutions you offer them.” When you type a query into Google, an algorithm sifts through a plethora of websites to bring you the most relevant answers. The goal of SEO is to make sure your website is one of those top results.

Our Journey in SEO

Our founder, Peter Brittain, embarked on this journey long before Google was the giant it is today. He spent years experimenting with search engines like Lycos, Yahoo, and AltaVista. It was a time of trial and error, but also a time of success and growth. With over 20 years of experience, Peter’s voyage through the unpredictable seas of internet consultancy work has not only turned him into an SEO oracle but also equipped our team with unmatched expertise.

Real Results Speak for Themselves

Let’s talk real numbers, real people. Tom Broomhead, the Shade Sails Manager of One Shade, summed up his experience with us by saying, “The continuing support that we receive has convinced us that signing the original SEO marketing agreement with them has been one of the best decisions we have made to keep an edge over our competition.”

Emma Higgins from All Things Nice also shared, “SEO Perth Experts have been instrumental in growing our ecommerce business. We started out with no rankings and traffic and quickly grew by being on the first page in the top positions for lots of our target keywords.”

Content Is King, But Context Is Queen

SEO is not just about stuffing your website with keywords. As Ann Handley puts it, “Quality content means content that is packed with clear utility and is brimming with inspiration, and it has relentless empathy for the audience.” A website that provides value is more likely to rank higher. We believe in creating content that’s not just engaging but also highly useful, helping to solve your customer’s pain points.

The Technical Backbone

SEO is also about optimizing the structure of your website so that search engines can easily crawl and index your content. Remember, SEO is like a well-orchestrated symphony, where every instrument must play its part flawlessly.

Long-Term Relationship, Not a One-Night Stand

Bianca Chaney, Principal Speech Pathologist at Kid Speak, vouched for our long-term strategy: “I just wanted to touch base to let you know the SEO campaign has been really effective. We have now been at full capacity for a few months and I am at the point where I am struggling to fit in new enquiries.”

Your Growth Is Our Mission

At SEO Perth Experts, our tagline “Start Growing Your Business Today” isn’t just a phrase; it’s a commitment. We are not just about rankings; we’re about building relationships. We have been very lucky to have retained such loyal clients over the years, and we aim to build constructive, respectful, and lasting relationships with you too.

Let’s Start Growing Your Business Today!

Are you ready to start growing your business today? Our SEO consultant has over 20 years of experience, and we offer obligation-free quotes. Give us a call at our Perth office at (08) 6102 5800 or Sydney at (02) 8006 2477.

As Seth Godin once said, “Marketing is no longer about the stuff that you make, but about the stories you tell.” Let us help you tell your story and build your business empire.

Here’s to your online success!


This is your chance to leverage the expertise and proven track record of SEO Perth Experts. We’re more than just a service; we’re your lifelong business partners. Start Growing Your Business Today!

Let’s do great work together.

Find out how SPE can increase your revenue with expert SEO.

CALL US NOW FOR A FREE QUOTE: (08) 6102 5800

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Perth: 183 West Coast Hwy, Scarborough, Perth 6019 WA | Tel: (08) 6102 5800
Sydney: 264 George Street, Sydney 2000 NSW | Tel: (02) 8006 2477

 

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