The Perth Business Directory Guide: Where to List Your Business for SEO

By Peter Brittain on September 25, 2025 in SEO, Small Business SEO

Doing busness in Perth with no correct listings? It’s like telling someone to open a store and then not putting up a sign. Your potential customers are searching, but they’re walking right by you because you just can’t be found under their search.

Local business directories are no longer just digital phonebooks. Now they are very powerful SEO weapons that can lift or destroy your online visibility in a bustling Perth market. And guess what – most entrepreneurs are doing it wrong.

Why Perth Business Directories Actually Matter (More Than You Think)

When a 2am customer in Fremantle types “plumber near me” into their phone, Google draws heavily on business listings Perth has strewn across multiple directories to populate us with the results we’re looking for.

Perth’s Top 10 Most Competitive Industries for SEO in 2026

By Peter Brittain on September 17, 2025 in Local SEO, SEO, Small Business SEO

It’s a digital battlefield here in Perth. What were once relatively easy keyword battles have become full-on wars over the top rankings on Google. If you are a West Australian business owner and have ever this to yourself, odds are you’re competing in one of Perth’s toughest SEO battlefields.

The reality is, some industries are simply more challenging to break through than others as far as search rankings go. It’s not that you can’t win — it’s just that you need to know what you are fighting. Here’s where hiring for a professional SEO audit is going to be very important if you want to know how well you stack up too your competition.

Google My Business Perth: Your Gateway to Local Pack Domination

By Peter Brittain on September 8, 2025 in SEO, Small Business SEO

Picture it: Someone in Fremantle urgently in need of a plumber at 9 PM on a Sunday night.

Their kitchen’s underwater, and they need help quickly. Where do they look?

Google, of course. And at that very tippy top of their search results – before any of the results are (well, result-ey) at all – sits the local pack.

Three businesses that Google believes are deserving of some prime real estate.

If a business in Perth is not one of those three it may as well never existed.

Seasonal SEO Tips for Perth Businesses

By Peter Brittain on August 6, 2025 in SEO Strategies, Local SEO, SEO, Small Business SEO

Running a business in Perth means you’re dealing with some pretty distinct seasonal patterns that your competitors might not be thinking about.

While many companies set their SEO strategy once and forget about it, the smart ones know that seasonal SEO can make or break their yearly performance.

Here’s the thing – people search differently throughout the year. What someone’s looking for in the scorching Perth summer isn’t the same as what they need during those chilly winter months.

Is SEO Worth It in 2025? A Data-Driven ROI Analysis from 25+ Years in the Field

By Peter Brittain on November 23, 2024 in SEO

Is SEO Worth It in 2025? A Data-Driven ROI Analysis from 25+ Years in the Field

In 1998, the SEO business was really different – Alta Vista was still a major player, and Google wasn’t even born yet.

As technology and digital marketing strategies continue to evolve, one constant remains: companies must be found in the places where their customers are searching.

Today I divide my time between Perth and Bali, providing a perspective that is truly international and local in turn.