Running a business in Perth means you’re dealing with some pretty distinct seasonal patterns that your competitors might not be thinking about.
While many companies set their SEO strategy once and forget about it, the astute ones understand that seasonal SEO can significantly impact their annual performance.
The thing is – people search differently throughout the year. What someone’s looking for in the scorching Perth summer isn’t the same as what they need during those chilly winter months.
If your local SEO strategy doesn’t adjust to these seasonal variations, you’re essentially losing out on potential revenue.
